Beauty brand Eyeko joins forces with Alexa Chung

Beauty brand Eyeko has announced a collaboration with Alexa Chung to develop new products and create a capsule collection.


The multi-year partnership between Alexa Chung and Eyeko will debut in Selfridges in November 2013 followed by SpaceNK in the UK and Sephora in the US 2014.

Alexa comments: “I’m really excited to be working with Eyeko. It is probably no secret I’m a big fan of the cat-eye eyeliner flick and after trying many different brands Eyeko definitely is the best in creating my favourite 60’s look. I love that I won’t be just a face of the brand, but that I’ll also get to work with Max and Nina on the whole creative process.

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